After 13 years in this industry, I always say confidently: "Everything depends on human efforts. Although the current mobile phone repair after-sales market is in a sluggish stock situation, this is not temporary, because the market is saturated.In China, some consumers can replace mobile phone accessories by themselves. Just place an order online, and after the delivery to your home, you can complete the replacement according to the video instruction; the most important thing is that it is cost-effective and returns and exchanges are very convenient."
In short, if you think more and more from the perspective of consumers and encourage consumers to boldly try and explore, you can still open up new paths.
From the chart, you can see the sales of major mobile phone brands. Only Apple's sales have increased significantly, which is likely due to the release of new models. Sales growth of Android models is relatively slow.Consumers more like trying new models, so the secondary market will grow relatively slowly.
It has to be said that the mobile phone repair after-sales market, seemingly inconspicuous, contains huge commercial value. In the sub-sectors of mobile phone repair tools, consumables, equipment, etc., each track has a potential market opportunity of 100 million rmb. The mobile phone after-sales market covers six major sectors: mechanical equipment, chemical materials, metal solder, hardware tools, electronic consumables, batteries and LCD assemblies, etc. Any sector, as long as it is deeply cultivated and done to the extreme, can leverage the 100 million rmb market.
Integrating these sectors to form a complete ecological chain has become something that Chinese suppliers are quietly planning. You will find that brands that once focused on buying repair tools are now starting to sell battery and screens; Chinese brands that once focused on selling LCDs have long been engaged in some mobile phone chargers,cables and other fields. (Please check the pictures. I have captured the websites of several well-known Chinese LCD brands to prove what I said)
This situation just reflects the importance of a complete industrial ecological chain. In fact, most of our overseas customers are comprehensive mobile phone accessories wholesalers. They will select a project for optimization every year, deeply cultivate each sub-segment, and eventually become the industry leader of a country. These are not achieved overnight, but achieved by daily persistence.
Next, let me talk about a few things that people in the mobile phone repair industry in China are doing:
1~ No longer exclusively selling Apple accessories, covering 50%-95% of Android mobile phone accessories;
2~ Category expansion, not limited to a single category.People gradually expand to mobile phone external accessories, such as: chargers, tempered glass, headphones, etc., And also expand mobile phone internal accessories,be like LCD, batteries, motherboards, etc., Internal and external accessories provide comprehensive services to overseas customers;
3~ Branding overseas, seeking overseas agents;
4~ Setting up overseas warehouses, localizing after-sales
The overall market environment is that price is king, and the ability to truly screen out the most cost-effective products is not a one-day ability, but a long-term adherence to the front line of the industry, solving problems for customers time and time again, and providing real and practical comprehensive product service capabilities. GOOYEE stands from the perspective of global customers and provides customers with high-quality solutions for mobile phone repair accessories. We firmly believe that people can create value, not anxious about the market, but cater to every step of market changes!
